Portfolio — Medical

Varilux Lenses

Client:	Varilux Lenses
Address:	www.varilux.com
Task:	Varilux makes progressive lenses for those who suffer from Presbyopia, a degenerative eye condition that affects millions of people. I was tasked to develop a light-hearted way for friends and loved-ones to encourage the Presbyopes in their life to seek solutions to enable them to see better. As you might imagine, this was a difficult assignment but the client raved at the results.
Size:	1 page and banner campaign
Live:	2002
Copy:	WordGuy.
Design:	Tribal DDB

VanishPoint

Client:	VanishPoint, a medical supply company.
Address:	www.vanishpoint.com
Task:	To research the various medical products VanishPoint offers and create original content designed to educate various target markets and generate sales.
Size:	Under 25 pages.
Live:	2000
Copy:	WordGuy.
Design:	Lisa Dobson Design

Baylor Health Care System

Client:	Baylor Health Care System
Task:	To develop a print campaign to announce the re-launch of www.baylorhealth.com.
Copy:	WordGuy.
Design:	DAM Creative

Task:	To develop a print campaign to announce the re-launch of www.baylorhealth.com. Click Here to View PDF
Copy:	WordGuy.
Design:	DAM Creative

Task:	To develop a print campaign to announce the re-launch of www.baylorhealth.com. Click Here to View PDF
Copy:	WordGuy.
Design:	DAM Creative

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WordGuy, Freelance Copywriter, is an Internet Marketing Consultant specializing in web site copywriting, Search Engine Optimization (SEO) copywriting and Search Engine Marketing (SEM) strategies. WordGuy became the foundation for TagTeam Advertising and Web Site Design, a Dallas advertising agency with extensive strategic partnerships to include F2 Communications, a Dallas graphic and web site design firm, INCITE! Public Relations and Promotions, a Dallas public relations firm and PR firm in Dallas that develops public relations, event promotion, employment recruitment and employment retention strategies for small to mid-sized growth companies; and Agency Marketing, a Dallas marketing consultant that develops marketing strategies, marketing research, media planning, media buying, audio production, video editing, and voice-overs. These Dallas Marketing Firms are subsidiaries of BMFAgency.com.